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Clutter cutter Shopilly adds digital muscle to board
Silicon Valley startup Shopilly named Dickson Chu to its board of directors.
Shopilly was founded this year to streamline and organize multi-channel retailer communications across hundreds of brands and thousands of daily messages. The company described Chu as someone who has more than 25 years experience at the intersection of financial services, customer insights and the strategic use of technology. Most recently he was SVP of merchant solutions at LivingSocial where he was charged with creating a new business unit.
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Harvey Norman deploys Lyris for digital marketing
Emeryville, Calif. -- Digital marketing solution-provider Lyris said Monday that Australian retailer Harvey Norman has selected and deployed Lyris' digital marketing platform to increase online conversions and lead generation for the company's 180 retail stores.
Using Lyris, Harvey Norman will increase the quality of customer engagement across digital channels, and by doing so increase retention and loyalty.