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Report: Identity fraud hits record high
Identity fraud is at an all-time high, and despite industry efforts, fraudsters continue to rack up victims. According to the “2017 Identity Fraud Study,” the number of victims increased by 16%, rising to 15.4 million U.S. consumers in the last year — a record high since Javelin Strategy & Research began tracking identity fraud in 2003. -
Pinterest expands ‘search advertising’
Pinterest is taking its search program to the next level. The social media site now offers Search Ads, a feature that enables retailers to run ads as “pinners” type keywords into the search bar. The program, which started as a limited test, is now comprised of a full suite of features, including keyword and shopping campaigns that are shown in search results, as well as new targeting and reporting options, Pinterest’s head of global sales, Jon Kaplan, said in the company’s blog.

