Voice Control

Walmart is determined not to cede any ground to Amazon.   In a partnership that takes direct aim at the online giant and its Alexa voice-controlled device, Walmart is teaming up with Google to offer hundreds of thousands of items available for voice shopping via Google Assistant, the search giant's online shopping platform that lives on its smart speaker Google Home and other smart devices. It will be the largest number of items currently offered by a retailer through the platform, according to Walmart.   

Just when the industry is getting its arms around mobility, an evolution is underway. It’s being referred to as Mobile 2.0, and it’s all about moving away from static — even batched — information, and about retailers getting more interactive with mobile users. With shoppers wanting to be able to quickly browse merchandise availability, check their loyalty status and redeem rewards on their smartphones, mobile apps need to be as interactive as possible.

Eager to improve customer communication, a majority of retailers plan to increase in the use of artificial intelligence (AI) moving forward.   This was according to “How AI Technology Will Transform Customer Engagement,” a report from Linc and BrandGarage. The study polled 104 senior-level marketing and e-commerce executives from leading retail brands.  

Amazon is staking a claim in the appliance market in a big way in a partnership with Sears Holdings.   The embattled retailer announced it will sell its prized Kenmore-branded appliances on Amazon. The deal opens the way for the broadest distribution to date of Kenmore products outside of Sears stores and its websites. Distribution will be nationwide, and Sears Home Services and Innovel Solutions units will provide delivery, installation, and other services.  

Greg Portell, lead partner in the retail practice of global strategy and management consulting firm A.T. Kearney:   

As the adoption of voice-controlled devices rises, so will the number of voice-enabled purchases.   This was according to “Walker Sands 2017 Future of Retail Study.” The report, which was conducted in late March, surveyed 1,622 consumers across the United States.    Nearly one in five consumers (19%) have made a voice purchase through an Amazon Echo or other voice-controlled device in the past year. Another 33% plan to do so in the next year.   

Early indications are that competitors didn't give Amazon much competition price wise Prime Day.   The third annual shopping extravaganza, which kicked off on July 10 at 6 pm PST and was scheduled to run until the wee hours of the morning of July 12, was originally introduced as a way to reward existing Prime shoppers and attract new ones. With promises of new deals every five minutes, the company reported on Tuesday that customers worldwide are shopping at “record levels,” according to CNBC.  

Amazon’s newest service is looking to give Best Buy a run for its money.   In a move designed to rival Best Buy’s Geek Squad installation and repair team, the online giant is quietly creating its own fleet of gadget experts, according to ReCode.  

Amazon wants to get Prime Day deals into shoppers hands even faster.    The online giant has added exclusive deals related to its Prime Now service to its Prime Day shopping extravaganza — a move that will get qualifying purchases to members within two hours. These deals will begin on Saturday, July 8 (two days prior to Prime Day’s launch), and run through July 11.  

A potential partnership could help Amazon enter the wireless business — a move that could further streamline its digital services.    Amazon CEO Jeff Bezos and Charlie Ergen, CEO of Dish, reportedly may be considering partnering on a potential wireless project. With Amazon’s financial backing, sources said the team could create an Internet of Things (IoT) network, reported the Wall Street Journal.