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Study: More than half of online shoppers are mobile
Pittsburgh - For the first time ever, the majority of consumers are visiting retail websites on smartphones and tablets rather than on traditional desktop and laptop computers. According to Branding Brand's Mobile Commerce Index report, in August 2014, mobile devices generated 51% of all online retail visits, the majority of which occurred on Apple devices.
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Twitter testing ‘buy’ button enabling shopping directly from a Tweet
New York -- Twitter announced on Monday that it has started testing a “buy” button embedded in posts that allow users to buy a product with a couple of clicks. The test comes at a time when competition in mobile e-commerce is growing. Facebook has been testing a “buy” button on its platform since July, and Apple is expected to debut a phone-based payment system on Tuesday as part of the newest version of its iPhone.

