Sales & Marketing

Boston -- Simon announced plans for a major renovation to Boston’s Copley Place that will begin in September and include interior and exterior enhancements to the retail portion of the property.

In addition to physical upgrades, Simon will continue to add a number of luxury retailers to the property. The majority of the project will be completed by the summer of 2016 with Copley Place remaining fully open throughout the renovation.

Credit card fraud is in the United States is at epidemic levels. Last year, the U.S. accounted for more fraud than the rest of the world combined. And the fraud rates are accelerating. EMV technology, which has shown to greatly reduce in-store fraud in the Europe, is finally being rolled out in the United States with an impending deadline in October 2015 when retailers will be liable for in-store fraud for cards that have chips on them.

Seattle — A new report from MSLGROUP and the Hartman Group is underscoring grocers’ need to appeal to millennial shoppers in unique ways. The report, Food Shopping in America found that one of the youngest and constantly connected consumer groups is also a tough nut to crack — simultaneously impulsive, thrifty and wary of inauthentic marketing.  
 

Lane Bryant is taking a non-student approach to back-to-school marketing with its third annual Chalk it up to Style promotion.

Now through Aug. 31, teachers and supporting school staff who shop at Lane Bryant during Chalk it up to Style will enjoy saving 15% off their purchase when shopping in store with a valid school ID or paystub. 

San Diego, Calif. -- Sports Authority is making good on its promise to make its online site more robust and engaging.

The retailer announced it is renewing its relationship with personalization solutions provider Certona for the fifth consecutive year. By creating rich online experiences for customers, Certona has been a critical component of Sports Authority’s personalization strategy since 2010.

New York -- Female millennial shoppers still like the mall when it comes to shopping for back-to- school goods, and they are also using social media platforms to talk about it.

New York -- Lowe's is investing in helping its professional customers save time, money and run their businesses more efficiently.

Camp Hill, Pa. — Rite Aid is making it easier for customers to make purchases.