Sales & Marketing

Cedar Hill, Texas -- Trademark Property Co. announced that it has broken ground on its multi-million dollar renovation of Hillside Village, formerly Uptown Village at Cedar Hill, located in Cedar Hill, Texas.

Staples is injecting more starpower into its latest promotion aimed at supporting education.

The retailer is building on its decades-long support of teachers, students and education by funding 176 local classroom projects in New York City, as part of its recent $10 million pledge to Think It Up, a new national initiative of the Entertainment Industry Foundation that seeks to inaugurate a new movement in support of students, teachers and schools, helping to create a culture of excitement about learning everywhere in America.

With the explosion of online retail giants like Amazon.com, the new digital economy has turned traditional consumer buying behavior upside down, making your everyday salesperson seemingly obsolete. In fact, according to Invesp, more than 62% of U.S. consumers with Internet access shop online at least once a month and 78% of those shoppers don’t check out a product in-store before buying online.

Cost Plus World Market is launching a contest aimed at its core shopper market.

Scottsdale, Ariz. – Shoppers keep getting smarter about using their mobile devices.

According to a new study from OneStop Marketing, 83% of mobile users now engage in shopping activities on their phone immediately before, during or after a trip to the store.

In addition, 45% of online traffic during the 2014 holiday season came from mobile but only 20% of sales came from mobile devices, indicating a substantial opportunity to increase mobile conversion rates.

As Target moves to reimagine the shopping experience for customers who visit its stores, the retailer has applied for two liquor licenses for a future store in Chicago.

USA Today reports that the company has applied for packaged goods and consumption on premises licenses.

The retailer may be trying to follow the lead of Kroger, Duane Reade and other retailers looking to expand their alcoholic offerings, which could pose operational challenges at these stores.

New York – Macy’s Inc. on Wednesday officially entered one of the industry’s fastest-growing store segments: off-price retail.

The company unveiled its newest banner, Macy’s Backstage, with the opening of three New York City -area stores, with locations in Brooklyn, Queens and Melville (on Long Island).

Burbank, Calif. -- Ikea on Wednesday broke ground on a new store that is located less than one mile away from the company’s first-ever store in California and oldest location in the Western United States.

Ikea is building a new, larger store in Burbank, California. Until it opens on the new site in spring 2017, customers can continue to shop at the existing 242,000-sq.-ft. Ikea in Burbank, which was its sixth overall U.S. store and opened in November 1990.