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Sales & Marketing

  • Visualizing sales on Instagram

    A new e-commerce integration will empower online retailers to sell goods directly through Instagram.

    Springbot, an e-commerce marketing platform designed for online stores, has integrated with Instagram to allow the creation of customized shopping pages through a Magento or Shopify merchant’s Instagram profile. Springbot already provides the tracking of revenue attribution for retailers on Facebook, Pinterest and Twitter.

  • Another big name throws hat in mobile payment ring

    Mobile payment keeps getting more popular, at least on the provider side.

    According to Re/Code, Amazon.com is launching a mobile “Pay with Amazon” button that will let consumers automatically use their Amazon payment information to make purchases on other retailer’s e-commerce apps. While not exactly a mobile wallet app, the Pay With Amazon button is definitely an attempt to obtain a piece of the mobile payment market which Apple, Samsung, Google, and several other entities are trying to take an early lead in.

  • Amazon ends consumer-facing service

    Amazon.com is famous for launching new services and solutions at a dizzying rate, but the online retail giant is quietly preparing to close one down.

    In an announcement posted on the Amazon Local daily deals site, the retailer says it will stop deals on the site and app as of Dec. 18. Amazon Local will continue business as normal until that date. Amazon Local purchase vouchers will remain valid for five years from purchase date as required by law in all 50 states.

  • Borrowing a page from big tobacco to grow produce sales

    Big screen actors and television personalities made smoking cool for generations of Americans. Now produce marketers and retailers hope a new deal with Hollywood can have the same effect on fruits and vegetables.

  • WBA to divest as many as 1,000 stores to secure Rite Aid deal approval

    The merger agreement between Walgreens Boots Alliance and Rite Aid must be consummated by Oct. 27, 2016, or the deal is off, according to documents filed to the Securities and Exchange Commission on Thursday. That deadline could be extended to Jan. 27, 2017 under some circumstances, according to the document.

  • Tech Bytes: Three Reasons Everyone Wants In on Mobile Payment

    It’s not your imagination – a lot of new players are entering the mobile payment market. In the past few months, entities including Google, Samsung, Capital One, and J.P. Morgan Chase & Co have launched or announced plans to launch new mobile payment solutions. And retailer-backed Merchant Customer Exchange (MCX) expanded trials of its CurrentC mobile payment app this summer. Retailers like Starbucks are bypassing the middleman entirely and offering mobile payment from their own proprietary e-commerce apps.

  • Winn-Dixie bets on lower prices to draw shoppers

    Southeastern Grocers on Thursday announced a significant pricing initiative that addresses exactly what customers need: a $40 million investment into permanent lower prices on the products Winn-Dixie customers buy the most.

    Customers stated in a recent survey that “affordable prices” was the most important requirement from a grocery store, so Winn-Dixie is introducing a New Regular Pricing Program that will permanently reduce the prices on more than 1,500 grocery items at all 518 Winn-Dixie stores.

  • Fifth straight quarter of comp growth for Build-A-Bear Workshop

    Build-A-Bear Workshop logged an increase in same-store sales in the third quarter even as the company enters what is historically its most profitable season.

    Same-store sales at the specialty retailer increased 2.1% in the third quarter ended Oct. 3. This was the fifth consecutive quarter it grew same-store sales.

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