Sales & Marketing

The pet products category is hugely important to Tractor Supply and now the nation’s largest operator of farm and ranch stores has devised an innovative approach to drive demand at its nearly 1,500 stores.

Veteran retail information technology executive Kathy Persian is the new CIO at a leading integrated food retailing company.

The Schwan Food Company named Kathy Persian senior VP and CIO with responsibility for the strategic direction and execution of the company’s information services department.

Plus-size fashion retailer Torrid has a new model to showcase in its latest omnichannel marketing campaign.

The company has announced the winner of its model search: Lyanna Lynette. The 26-year-old Southern beauty was revealed in a 12-episode Web series on YouTube. The first of its kind in plus-size fashion, the series follows the four finalists as they compete to become the Face of Torrid 2016. The series can be watched, in full, on Torrid's YouTube channel.

Trying to picture how home improvements will look in your mind’s eye can be tough, and Lowe’s is using emerging technology to expand the view.

Kyle Nel, executive director of Lowe’s Innovation Labs, recently told Chain Store Age how retailer’s proprietary technology development center is developing an app for the new Project Tango virtual reality (VR) mobile platform. Jointly created by Google and computer technology company Lenovo, Project Tango provides mobile devices with spatial capabilities.

Build-A-Bear Workshop Inc. offers a highly customized product across multiple channels, which can make planning tricky.

Add in that the 400-store global retailer has an aggressive strategy for further international growth, and ensuring the accuracy and timeliness of its omnichannel merchandise planning becomes what could be called a “bearish” task.

Holiday sales declined at Best Buy and the company reduced earlier guidance even though CEO Hubert Joly said the company’s seasonal strategy was well-executed. What’s up with that?

In fact, lackluster consumer interest in electronics led Best Buy to report a decline in same store sales of 1.4% over the nine week period ended Jan. 2. Revenue declined .8%.

Big 5 Sporting Goods had a lackluster fourth quarter despite saying that cold weather in its Western markets drove strong traffic during the holidays.

For the fourth quarter ended Jan. 3, the company reported that net sales were $275 million, compared to net sales of $250.3 million for the 13-week fourth quarter of fiscal 2014. Same-store sales increased 0.1%. For the full year, net sales were $1.03 billion, compared to net sales of $977.9 million for the 52-week fiscal 2014 full year. Same store sales increased 1.3% for the fiscal 2015 full year.

Toys“R”Us says its annual nationwide fundraising campaign to benefit the Marine Toys for Tots Foundation raised more than $5.8 million and collected over 200,000 toys.

During the 2015 campaign, customers helped bring holiday joy to some of the 15.5 million kids in need across the U.S. by donating new, unwrapped toys at Toys“R”Us and Babies“R”Us stores nationwide and through monetary contributions made in stores and online at Toysrus.com/ToysforTots.