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Omnichannel personalization
With more customer-specific information filtering into retail enterprises, brands are primed to deliver more personalized, seamless experiences. Such efforts not only drive repeat visits and purchases, but also “help retailers to differentiate themselves in the marketplace, and get closer to the customer,” said Tom Moore, industry lead of retail and hospitality at Zebra Technologies.
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True Colors: Painting update
In remodels and new construction, paint is one of a retailer’s most effective design tools, both from a cost and overall appearance standpoint. Chain Store Age spoke with Jim Gorman, senior strategic account manager at Benjamin Moore & Co., who discussed trends and offered some advice on how retailers can get the most for their painting investment.
What are some of the trends you are seeing in retail and restaurant spaces in regard to the use of paint?

