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Social Media

  • ShopNBC names fulfillment VP

    MINNEAPOLIS — ValueVision Media, a premium interactive retailer via TV, Internet, mobile and social media, operating under the "ShopNBC" brand, announced that Nathan Martin, has been appointed VP fulfillment.

    Martin joins ShopNBC with nearly two decades of manufacturing and distribution experience. Most recently, he served as assistant general manager at United Stationers Supply Company. Previously, he held management positions at Cost Plus, QVC, and Verbatim Memory Corporation.

  • Speaking of Customers

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  • Survey: Many sites do not offer product reviews, ratings

    Santa Clara, Calif. -- Nearly half (48%) of retailers do not offer product ratings or reviews on their website, according to a survey by CrossView, a provider of cross-channel commerce solutions.

  • Cabela’s taps Media Logic for social media promotion

    Albany, N.Y. -- Cabela’s has retained Media Logic, a nationally recognized agency specializing in marketing for a social world, to support the company’s recently launched 50th anniversary promotion with ongoing and sustained communications over social media.

    Media Logic will leverage Facebook as the primary social network to add excitement and urgency to Cabela’s year-long promotion, “50 Years, 50 Trucks.”

  • Express to unveil store design created by Japanese design firm

    New York City -- Express will officially debut its new store design concept this month, in King of Prussia Mall, King of Prussia, Pa. The format was created by Masamichi Katayama, interior designer and principal of Japanese design firm Wonderwall.

    The new environment features design elements of refined chic mixed with unconventional edge and forward-thinking composition to create an individual space with a definite sense of style. The same concept is scheduled to launch at Kenwood Towne Center in Cincinnati, Ohio, also this month.

  • Customer survey shapes Sears Father's Day gift list

    HOFFMAN ESTATES, Ill. — Sears announced that it has created a list of perfect Father's Day gifts with the help of its mySears community and Facebook fans. The company polled its consumers and yielded more than 700 responses to determine the ultimate "Gift Guy'd," the company reported.

  • PREIT launches mobile app

    Philadelphia -- Pennsylvania Real Estate Investment Trust announced Tuesday that it has launched a free interactive application, available for its 40 shopping malls around the country.

    Initially designed for Apple’s iPhone, the app will soon be available for the Android and Blackberry, according to PREIT.

  • Online is on time and on budget

    Although Targets’ new e-commerce platform isn’t expected to relaunch for a few more months, it is worth acknowledging that the massive undertaking is on time and under budget. That isn’t the case a lot of times with big technology projects, and the complexity associated with Target’s e-commerce business coupled with the rapid pace of change in the mobile and social media world’s created the potential for costs and project timelines to get out of control.

  • Is your checkout designed to sell?

    By Paul Bridgewater, [email protected]

    Consumers remain skittish. Despite recent positive economic signs, the latest Gallup U.S. consumer spending report shows that routine daily expenditures at restaurants, gas stations and online stores are still down from their 2008 highs, falling to $58 per day in January 2011, versus $97 for the same month three years earlier.

  • Amazon CEO offers shopper insights

    When it comes to shopping, Jeff Bezos, CEO of Amazon knows a thing or two about the subject, which is why it was fitting that he was the keynote speaker at Consumer Reports’ ShopSmart magazine summit on May 11. The founder of the leading online retailer offered insights on the consumer and the future of the industry.

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