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Social Media

  • SRS Real Estate names marketing personnel

    Dallas -- SRS Real Estate Partners has announced the hiring of Caroline Hurley as a senior marketing coordinator in the Dallas/Ft. Worth office.

    Hurley will be responsible for executing national marketing strategies at the local level including branding, lead generation initiatives, communications and public relations, digital marketing and providing broker support. 

  • RadioShack campaign garners social media award

    Fort Worth, Texas -- A holiday social media program has earned RadioShack top honors in a national media award event.

    The retailer’s 2010 holiday social media program, supported by imc2 as RadioShack's social media agency, won in its category at the Fifth Annual Forrester Groundswell Awards.

  • ICSC launches social media app

    New York City -- The International Council of Shopping Centers said Wednesday it has created a social media application by Mobile Fridge, allowing users to view ICSC events and trends via smartphone.

  • Macy's creates lifestyle hub with launch of mBLOG

    NEW YORK — Macy’s is positioning itself as a leader in fashion, beauty, home and lifestyle news and trends with launch of mBLOG at macys.com/mblog. According to the company, the website will include tips from Macy's staff as well as experts from such sites as Fashionista.com and FoodRepublic.com. 

  • Deloitte survey: Consumers still spending on holidays despite economic concern

    New York City -- Despite  concerns about the economy and rising household expenses, nearly three out of five (59%) of consumers will put aside economic worries and spend the same or more this holiday season, according to Deloitte’s 26th annual survey of holiday spending intentions and trends. While this is a slight decline from 2010, it represents an eight percentage point increase from 2009.

  • Oracle boasts cloud offer with acquisition of RightNow Technologies

    New York City -- Oracle Corp. said it will acquire RightNow Technologies, a leading provider of cloud-based customer service, for approximately $1.5 billion. The acquisition follows Oracle's recent announcement that it is purchasing Endeca, a provider of unstructured data management, web commerce and BI solutions.

    RightNow focuses on customer experience across contact channels. Its Customer Service Cloud is geared at customer interactions and data for call centers, social networks and the web, according to RightNow’s website.

  • Sears plays up online toy shopping with new website

    HOFFMAN ESTATES, Ill. — Sears announced that it has expanded its online toy shop to provide parents with a trusted and fun resource for toy advice. 

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