Skip to main content

Social Media

  • Effortless cool comes to Kmart

    After a successful launch of a menswear line at Sears, singer Adam Levine is launching an exclusive women’s wear line at 500 Kmart stores and supporting the initiative with a strong digital component.

    Sears Holdings announced that Levine’s line would be available on Thursday, April 10 at Kmart and the retailer’s shopyourway.com online site.

  • Kohl’s says ‘yes’ to new omni-channel campaign

    Menomonee Falls, Wis. -- Kohl’s Department Stores has debuted its new brand campaign, based on the word “Yes.” A 60-second commercial, featuring designer Vera Wang, unveils the “Yes” campaign using striking visuals and artists’ renderings of the letters “Y,” “E,” and “S.”

  • Werner wins again with NCAA Final Four

    When the winning team cuts down the net after Monday night at the NCAA Men’s Championship game they will do so from atop a customer built nine foot Werner brand step ladder.

  • DSW opens three new stores April 10

    Columbus, Ohio – DSW Inc. is opening three new stores on April 10. The stores will be located in Tempe, Ariz., DeKalb, Ill., and Washington, D.C.

    DSW Rewards is a free loyalty program in which customers earn certificates toward future DSW purchases and receive special member-only offers. Customers can also participate in a Shoe Lover community on Facebook to receive exclusive offers and giveaways.

  • Digital contest yields big response at Staples

    After receiving more than 16,000 entries online and via Facebook, Staples has opened its “Make Your Idea Happen,” contest to the public to determine the $25,000 grand prize winner.

  • Staples online competition yields big response

    Framingham, Mass. -- Staples is letting the public help determine the top three winners of its “Make Your Idea Happen” contest, which allowed entrepreneurs to share their ideas for a chance to receive all the products they need to bring their business to life. The retailer received more than 16,000 entries online and via Facebook.

    The contest was announced in early January, and entrants were asked to submit a 100 word or less overview of their idea. Staples narrowed the submissions down to 10 finalists.

  • Survey: Millennials expect brands to be upfront

    St. Louis -- Whether shopping alone or in a group, Millennials remain digitally connected contacting friends and family for advice or opinions via text, phone call or social media, according to a survey conducted by Mooslyvania, an independent digital advertising agency. While 57% surveyed said they tell their friends about their purchases, 44% prefer to "show off" their purchases, even if it's in subtle ways.

  • Report: Online location search issues are eroding brand trust

    Denver -- Consumers are increasingly frustrated with location search, with many losing trust in brands due to outdated and inaccurate data, and even turning to competitor businesses. According to a new research report from location data services provider Placeable, “Be Found: Location-Based Marketing Insights,” consumers are all too often given outdated and incorrect information from search engines, mobile apps, directories and even brand websites.

X
This ad will auto-close in 10 seconds