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Loyalty Marketing

  • Increased payroll tax, weather affect Target in Q1

    MINNEAPOLIS — Colder weather and more conservative shoppers contributed to a drop in Target's first quarter 2013 profits, but the company's underlying business remains healthy, executives said Wednesday morning in a conference call with investors.

    "While we are not satisfied with this quarter's performance, we remain highly confident in our strategy," president, chairman and CEO Gregg Steinhafel said during the call.

  • Parago study: Shoppers seek deals

    Lewisville, Texas – Today’s shoppers are more price-conscious and in search of deals than ever before, according to a new study from digital rewards provider Parago.

  • Virtual Piggy reaches across the pond

    LOS ANGELES — Virtual Piggy, an online service that allows parents to monitor their children's online shopping behavior, is heading across the Atlantic for the first time.

    The company has signed partnership agreements with Toy Galaxy and Toadstool in the U.K. to integrate the Virtual Piggy solution into both companies' e-commerce operations. 

  • SC Johnson CEO hailed champion of literacy

    RACINE, Wis. — Fisk Johnson, SC Johnson's chairman and CEO, has been named "Friend of the Library" by the Racine Public Library. Johnson received the award for sponsoring the Racine Reads: Dream Big! program during the 2011-2012 school year. 

    The program challenged 10,000 local elementary school students to read 1 million books during the school year — an average of 100 books per child. Students rose to the challenge, by more than quadrupling the national average, by reading 180 books per student and 1.8 million books in total. 

  • SDL Survey: Consumers expect same pricing, discounts and sales across channels

    Maidenhead, United Kingdom -- Sixty-nine percent of shoppers expect a brand’s online store, mobile app and physical store to offer same pricing, discounts and sales, according to a survey by SDL that looked at the mobile and social media habits of consumers in the United States, United Kingdom, Australia and Singapore.
     

  • Club Monaco launches lookbook on Tumblr

    NEW YORK — International lifestyle brand Club Monaco is leveraging the power of social media to promote its fashion apparel and accessories. It has launched an interactive fashion lookbook on Tumblr. 

    Club Monaco hopes to use the visually driven platform to expand its reach and entice consumers to see and share fashion looks months before they hit the stores. 

  • Macy’s dons its patriotic colors

    NEW YORK — The Fourth of July fireworks extravaganza is not the only patriotic item on Macy’s all-American agenda. The retailer is launching its American Icons campaign, featuring American-inspired merchandise, Wednesday, May 15.  

    The campaign includes launch parties, “pop up” drive-in movies, cross-country road trips, Major and Minor League baseball events, grilling competitions, sweepstakes and a fundraising program to benefit America’s veterans. 

  • Men’s Wearhouse revamps e-commerce site

    FREMONT, Calif. — Men’s Wearhouse has launched a revamped version of its e-commerce site which features upgrades and personalized features that improve the overall online shopping experience, from browsing to buying.

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