Loyalty Marketing

Nordstrom is looking to increase its capital efficiency by selling its credit card portfolio to a Canadian bank.

Nordstrom and Toronto-based TD Bank Group announced an agreement under which TD will acquire Nordstrom's existing U.S. Visa and private label consumer credit card portfolio, which currently totals about $2.2 billion in receivables. Terms of the purchase were not disclosed.

Saks Fifth Avenue is expanding its off-price business to major urban centers with a new OFF 5th store opening in downtown San Francisco.

The new 40,500 square foot store features an assortment of more than 800 brands from top designers to emerging labels, with fashion and accessories for women and men arriving weekly.

Seattle -- Nordstrom and Toronto-based TD Bank Group announced an agreement under which TD will acquire Nordstrom's existing U.S. Visa and private label consumer credit card portfolio, which currently totals about $2.2 billion in receivables. Terms of the purchase were not disclosed.

In addition, the two companies have entered into a separate long-term agreement under which TD will become the exclusive U.S. issuer of Nordstrom-branded Visa and private label consumer credit cards to Nordstrom customers.

San Francisco – E-commerce platform Bigcommerce teamed up with Braintree and PayPal to offer an end-to-end ecommerce solution that makes it easier to launch and grow an online store. As part of the collaboration, Bigcommerce merchants will also get access to PayPal’s One Touch for web and mobile, enabling shoppers to pay across more than 90,000 online stores in a single touch, without needing to enter user IDs or passwords after their first login.

San Jose, Calif. – eBay reportedly plans to launch a program in Germany that will compete with the Amazon Prime expedited shipping service. According to The Street, eBay Germany will roll out the program, which appears to focus on sellers rather than buyers, in the second half of 2015.

Merrillville, Ind. – Buying club DirectBuy is launching its My Rewards loyalty program. The program allows DirectBuy members to earn My Rewards points by purchasing products from select brands who otherwise would not be able to offer merchandise through DirectBuy because of their minimum resale pricing (MRP) policies.

Seattle – Director Martin Scorcese is renowned for providing great soundtracks to his films, and Starbucks Coffee Co. is attempting to follow in his footsteps in its stores. Starbucks and music streaming service Spotify will establish a multi-year relationship that will link its 7,000 U.S. company-operated stores in the U.S. and My Starbucks Rewards loyalty members with Spotify’s global users.  

Seattle - Nordstrom Inc. is launching a text-based shopping service called TextStyle at all 116 U.S. stores. Customers can now make curated purchases from their salesperson or personal stylist using text messaging.

In 2014, the retailer launched Next, an opt-in, secure one-to-one service that lets Nordstrom customers communicate with their salesperson using their smartphone. TextStyle leverages the security, privacy and capabilities built into the Nordstrom Next texting service.