Loyalty Marketing

Sports Authority is encouraging customers to line up early on Saturday, Sept. 5 for the retailer’s annual winter sports blowout sale identified for the past 61 years by the quirky name Sniagrab.

Seattle – Amazon.com is reportedly doing some experimental tinkering with the two-day shipping guarantee for its paid Prime loyalty program.

According to the Wall Street Journal, Amazon is testing a program called “Ship by Region” that exempts some Prime items from free two-day shipping, depending on where they are shipped from.

The holiday season is rapidly approaching. For years, gift cards have remained the most requested gifts in America but with the billions of dollars worth of gift cards that will be sold this holiday season, not all will be used. That’s because gifters aren’t always spot on with their purchases and if the card isn’t a match for the consumer it may go unused, a lose-lose for all parties involved.

Cincinnati – Retailers seeking to attract back-to-school shoppers should make sure they are well schooled in the ins and outs of providing good customer service.

A new LoyaltyOne, Verde Group survey of 2,500 U.S. consumers shows that efficient service, more than price or product availability, drives store loyalty and repeat purchases for shoppers with kids younger than 18 at mass merchandise stores such as Walmart, Target and Staples.

Chicago - Starwood Retail Partners is rewarding mall shoppers, regardless of which stores in the mall they choose to shop.

Starwood is rolling out Oh, So Simple Rewards, a program that lets consumers earn credit for their purchases at stores across the entire mall.

Much has been said lately about the proliferation of mobile and online shopping. But brick-and-mortar retail continues to thrive – a fact that tends to get glossed over.

Falmouth, Mass. – In The Pink wants its customers to feel connected.

The 10-store specialty chain, exclusively selling Lily Pulitzer branded merchandise, offers a product assortment that makes customers feel a high degree of personal connection. Building on this personal relationship, In The Pink allows customers to direct promotions – in the form of 21-second online videos.

Meijer's free digital savings program, mPerks, is turning 5 this week and has already set a company record with $100 million in savings to customers this year.