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Triad Retail Media acquired by private equity
Rockbridge Growth Equity has acquired Triad Retail Media, a 300 person digital retail media agency founded by former Procter & Gamble executive Greg Murtagh.
The acquisition is expected to be transparent to Triad’s retail clients such as Walmart, Sam’s Club, eBay, Toys "R" Us and CVS, but is expected to bring to Triad new capabilities as it benefits from Rockbridge’s ownership interest in other companies.
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Brand e-commerce company names new president
CHICAGO — Jay Dettling was named president of Acquity Group, a global e-commerce an digital marketing company.
Dettling will lead North American Services and in addition to identifying strategic expansion targets, he will be charged with evolving Acquity Group's current service offerings in strategic, creative and technical practice areas to keep pace with technological advances and changing market conditions.