eCommerce

St. Louis -- Famous Footwear, a division of Brown Shoe Co., said Tuesday it has selected Cincinnati-based Empower MediaMarketing as its media agency of record.

Empower will work with Famous Footwear to reach its target customer, as well as to help drive sales online and in-store.
 
“The landscape of paid, owned and earned media continues to change, and Famous Footwear needs to make sure its marketing efforts are effective and efficient,” said Amy Rose, media manager, Famous Footwear.

PALO ALTO, Calif. — Children’s clothing brand retailer Gymboree has launched a new iPad app, powered by Revel Touch Merchandising Suite, to create a touch-optimized shopping experience that introduces consumers to new ways to explore and purchase the brand's clothing and accessories.

Fort Worth, Texas -- Columbus, Ohio-based Glimcher Realty Trust announced Monday the acquisition of University Park Village, an open-air center located in Fort Worth, Texas.

The 173,220-sq.-ft. center is 97% occupied, generates sales of more than $800/sq. ft., and is tenanted by Apple, Anthropologie, J. Crew, Lululemon Athletica and Madewell, among others.

Glimcher purchased University Park Village for $105 million.

New York -- Canadian yoga apparel retailer lululemon athletica will open a four-month pop-up location on Third Ave., between 66th and 67th Streets in Manhattan, according to Douglas Elliman's Retail Group.
 
The former site of a Uniqlo pop-up shop, the space is on a block-front shared by Thierry Rabotin, Bare Escentuals, Caché, Canyon Beachwear and Arden B.

The retailer’s flagship, located across the street from the pop-up site, is currently being renovated, and the temporary location will ensure a continued presence.

New York -- Due to the holiday rush and related closings, Chain Store Age extended the deadline for its 31st annual Retail Store of the Year Design Competition until Tuesday, January 8, 2013. Eligible projects are those completed between November 2011 and December 2012.

More than 20 categories are featured, ranging from supermarkets and discount/mass merchants to specialty stores and pop-up stores. Entries may be submitted by retailers, designers, architects or suppliers.

Online prices are now part of Target’s "low price promise" following an adjustment to the three year old price matching program.

Minneapolis -- Target Corp. said Tuesday it plans to price-match top online retailers year-round, including Amazon.com, Walmart.com, BestBuy.com and Toysrus.com (including Babiesrus.com).

Target stores will also price-match items found on Target.com, the company said.

By Raymond Florio, [email protected]