eCommerce

Gymboree is launching a colorful new campaign aimed at increasing awareness of a cause near and dear to the heart of its core customers.

The retailer has started a new effort to raise money in Gymboree and Gymboree Outlet stores to fund arts and crafts requests made by teachers on DonorsChoose.org. The goal is to fulfill classroom requests in every county where there is a Gymboree retail location.

Hoboken, N.J. – A new rival to Amazon.com has officially taken flight. Jet.com, a membership-based e-commerce platform that promises to beat Amazon Prime prices using “profit-free pricing,” launched as of July 21.

Jet says it sells millions of items, in sizes ranging from small to bulk. The site is specifically designed to compete with the Amazon Prime paid loyalty service, charging $49.99 for an annual membership fee (although it is currently offering an introductory free three-month trial).

Las Vegas – Privately held real estate company Vestar has completed a buyout of The District at Green Valley Ranch, in Henderson, Nevada. Vestar paid $120 million to its joint venture partner Rockwood Capital to take full ownership of the 37-acre, 384,107-sq.-ft. landmark retail property minutes from Las Vegas.

Wolverine Worldwide reported profit declines for the second quarter as the retailer shaved the number of stores it plans to close to 120.

TigerDirect is encouraging consumers to unleash their inner geek with 18th annual PC Race.

The retailer has partnered with Intel to host the competition, which is set to kick off at QuakeCon 2015 in Dallas from July 23 to July 26. The first contestant to assemble and boot their high performance PCs in each regional race will win an all expenses paid trip to Miami to compete in the National Finals on Nov. 6 during Tech Bash.

Austin, Texas – Parents are always telling their school-aged children that character is key, and they also apply a version of that maxim to back-to-school shopping. According to a recent survey by RetailMeNot, parents say their kids want school supplies featuring popular characters from films and TV shows.

Respondents indicated their children want "Minions"-themed school supplies the most (33%) followed by "Jurassic World" (31%), "SpongeBob" (24%) and "Star Wars" (22%).

York, Pa. - The Bon-Ton Stores, Inc. has named William Tracy to the position of COO, effective July 27. Tracy will have responsibility for stores, information systems, supply chain, distribution & logistics, omnichannel strategy, real estate, and HR.

While paid search and email marketing still top retailers’ lists of effective customer acquisition channels, social media has moved up the ranks to become an important tool for engaging with and attracting new customers.