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Cabela’s curtails rate of expansion
Cabela’s smaller stores are not as productive as the company would like so the outdoor retailer is tapping the brakes on growth while it focuses on productivity.
In conjunction with the release of disappointing third quarter results and a reduced full year profit forecast, Cabela’s said it was evaluating it store expansion schedule and currently expects to open seven stores next year and no more than that in 2017. -
Five Below looks for sales to sizzle with new agency
Five Below is looking to generate brand awareness and traffic after selecting a new advertising agency to handle creative and media duties.
The teen and pre-teen retailer known for selling products for $5 or less chose Zimmerman Advertising, a division of Omnicon, as its agency of record and Five Below CEO Joel Anderson couldn’t be happier.

