eCommerce

I’ve been thinking quite a bit lately about an article I read earlier this summer, a piece by Krystina Gustafson that appeared on cnbc.com entitled, “For retailers, closing stores isn't as easy as it once was.”  

All travelers agree: Lost luggage can ruin any trip.

With an eye on privacy and ease of use, eBags new smart solution hopes to streamline the travel experience. The luggage and travel accessory pure-play retailer has developed an app-enabled ID tag that reunites lost luggage with their owners.

Unlike the traditional luggage tag, which prominently displays the owner's contact information for anyone to see, the eBags Connected Luggage Tag uses patent-pending privacy controls to let customers control which personal information they display on tags, and when.

The holiday shopping frenzy has begun, and it is shaping up to be more digital than ever.

Summer has barely said goodbye, but consumers nationwide have already turned their attention to the holidays. In fact, nearly one third of consumers, and nearly half of parents, began holiday shopping before Labor Day.

If you think holograms are a thing of the future, then the future has arrived. Innovative companies are developing solutions that leverage holographic displays to attract and engage distracted customers. Another startup is riding the customization bandwagon to deliver perfectly fitting denim, while still others are offering ways to improve your loyalty program, make in-store checkout as painless as possible, and deliver consumer insights that are fresh — not five months old.

The mobile wallet wars are heating up again.   Best Buy is the newest retailer to accept mobile payments, a move that it expects to streamline checkout and drive loyalty. A multiyear agreement with Chase enables the chain to accept Chase Pay in its stores, on BestBuy.com, and in the Best Buy app.  

Traditional retailers who think the digital tide can be turned back are deluding themselves, according to the consulting firm’s fourth annual “New Digital Divide” report. With Facebook and Google playing host to hours of commercial interactions with consumers on a daily basis, the classic retail brand’s ability to guide the path to purchase is waning.

Despite an increase in digitally-influenced retail spending, a gap still remains between retailers and digital shoppers.

Digital interactions influence 56 cents of every dollar spent in retail stores, totaling $2.1 trillion by the end of the year – up from 14 cents of every dollar in 2013, according to Deloitte's new study, “The New Digital Divide: The Future of Digital Influence in Retail.”

It’s no secret that online shopping and changing consumer preferences continue to impact physical retail traffic. Despite the shifting landscape, retail sales remain largely intact and, more importantly, are expected to increase year-over-year this holiday season.

November and December (NRF weeks 40 – 48) are known as primetime for physical retailers. Sales generated during this period immediately impact a brands’ bottom line, and they set the stage for either success or struggle in the first quarter of the following year.