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Simon launches retail innovation initiative
Indianapolis — Simon Property Group has launched a new dedicated Simon Venture Group, a business that will invest in retail innovation, with a focus on opportunities that enhance the shopping experience.
Mikael Thygesen, chief marketing officer of Simon Property Group said: "We believe we have only scratched the surface on applying technology to the retail environment in innovative, interesting ways."
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Simon Property launches new business to invest in retail tech innovation
Indianapolis -- Simon Property Group is launching a new business, Simon Venture Group, that will invest in retail innovation, focusing on technology opportunities that enhance the shopping experience.
"We believe we have only scratched the surface on applying technology to the retail environment in innovative, interesting ways," said Mikael Thygesen, chief marketing officer of Simon Property Group.