Direct To Consumer (DTC)

Overstock said that it’s still adjusting to changes Google made to its search engine algorithms, which reduced the online retailer’s ranking in some search results during some periods. As a result, the company has had to emphasize other marketing channels, such as sponsored search.

Although sponsored search has generated revenue growth for the company, Overstock said that the move also incurs higher associated marketing expenses as a percentage of revenue than it had to pay prior to Google making its changes.

Amazon.com may have achieved record fourth-quarter sales of $25.6 billion, but its top line was well below what analysts expected and so were profits.

The company’s sales increased 20% to $25.6 billion during the fourth quarter ended Dec. 31, compared to $21.3 billion the prior year. Analysts had forecast sales of slightly more than $26 billion. Meanwhile, Amazon said it earned profits of $239 million, or 51 cents a share, well ahead of prior year figures of $97 million and 21 cents a share, but substantially below the 74 cents analysts were expecting.

Lands' End is looking to further its position as a lifestyle brand by entering the body care category with the launch of its Coastal Living Body Care Collection.   

The body care collection includes lavender and honey blossom scented body lotion, hand cream and body wash, and is available at landsend.com.

New York -- Chico's FAS will launch its namesake brand in Mexico, through an exclusive franchise with El Puerto de Liverpool, S.A.B. de C. V. ("Liverpool"), starting with a stand-alone boutique at Perisur Mall, Mexico City, in spring 2014.

Plans for the Chico's expansion in Mexico include the opening of stand-alone stores as well as branded shop-in-shops in Liverpool department stores. The second stand-alone boutique will open in Villahermosa, Tabasco.

Goleta, Calif. – Deckers Outdoor Corporation has created three new senior management positions Dave Powers, currently president, global direct-to-consumer (DTC), has been promoted to president of omni-channel, reporting to the CEO.
In addition to continuing to oversee Deckers' domestic DTC operations, he will also oversee all wholesale, distributor, retail and e-commerce channels in Deckers' international regions. Deckers also promoted Constance X. Rishwain, president, UGG Australia to the additional role of group president fashion & lifestyle brands

New York -- Levi Strauss & Co. has named Craig Nomura as president of global retail, effective Feb. 3, 2014. He joins Levi’s from Williams-Sonoma Inc., where he was most recently senior VP of global development.

Nomura, who also held leadership positions at Gap Inc., The Gymboree Corp., Guess?, Inc., and Foot Locker, succeeds Joelle Maher, who left Levi’s in June 2013 to join Gymboree as COO.

Wayfair, the largest online retailer of home furnishings and décor, has appointed Christiane Lemieux as executive creative director.

In her new role, Lemieux, previously founder and creative director of DwellStudio, will provide creative vision and counsel across the company’s growing portfolio of home brands, including Wayfair.com, AllModern, Joss & Main and DwellStudio. Lemieux will be responsible for developing new creative initiatives for Wayfair in the coming year.

Pittsburgh -- American Eagle Outfitters said that CEO Robert Hanson, would leave the company, effective immediately. He was appointed to the position in late 2011, after 23 years at Levi Strauss & Co., where he served in a number of executive roles.

Similar to many other teen retailers, American Eagle has been struggling. The company reported a profit of $24.9 million in the three months ended Nov. 2, compared to $78.6 million in the year-ago period. Revenue was $857.3 million, a decline from $910.4 million a year ago.

Stein Mart has elected Burton M. Tansky to the company's board of directors. Tansky was with Neiman Marcus for 23 years, retiring as president and CEO in 2010.

Before being named as CEO for the Neiman Marcus Group in 2001, Tansky was president and CEO of Neiman Marcus Stores. Prior to this he served as CEO of Bergdorf Goodman, a division of the Neiman Marcus Group, and as president of Saks Fifth Avenue.

Zappos Couture’s website has a new look thanks to new artistic director Andre Leon Talley. Talley and Zappos Couture created the imagery for the new editorial in New York City's Industria Studios in December 2013.