Report: Amazon plans online market for handmade goods

Seattle – Amazon.com is reportedly preparing an online marketplace for handmade goods that will appropriately enough be known as “Handmade.” According to the Wall Street Journal, Amazon has been sending targeted emails to Etsy sellers inviting them to sell their wares on Handmade.



The invites do not specify when Handmade will launch or what type of fees sellers will be charged. Etsy sellers are being asked what category of goods they make, such as apparel and baby, and can also select subcategories such as jewelry and home.



Etsy charges a 3.5% commission and 20 cent listing fee, much lower than fees of up to 15% Amazon charges third-party sellers on its site. However, Etsy does not offer perks, such as loyalty program and delivery infrastructure, that Amazon can offer. Etsy recently released its first-ever quarterly fiscal report, showing growth in both net loss and revenue. Etsy and Amazon both declined comment.