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Direct To Consumer (DTC)

  • Dyson planning to go brick-and-mortar

    The maker of bagless and cordless vacuum cleaners and high-tech fans is looking to sell its products in its own branded spaces.

    Dyson is planning to open a store on London’s Oxford Street as a prelude to opening locations around the world, The Daily Mail reported. The company has previously opened pop-ups at the Bluewater shopping center in Kent, England, and in select malls in the United States.

  • REI promotes 25-veteran

    REI has promoted Rachel Ligtenberg to VP of retail following a 25-year tenure with the company.

    In her new role, she adds retail operations to her current responsibilities of leading store design, visual merchandising and the co-op's flagship strategy.

    Ligtenberg will continue to enhance REI's retail experience through new store design concepts to showcase its products, services and educational programs.

  • REI promotes 25-veteran

    REI has promoted Rachel Ligtenberg to VP of retail following a 25-year tenure with the company.

    In her new role, she adds retail operations to her current responsibilities of leading store design, visual merchandising and the co-op's flagship strategy.

    Ligtenberg will continue to enhance REI's retail experience through new store design concepts to showcase its products, services and educational programs.

  • DirectBuy has an app for that

    Membership buying club DirectBuy is taking its direct sales model to a new level of directness. The retailer has launched the My DirectBuy mobile app.

    The iOS and Android app allows DirectBuy to search for products, browse promotions, and place and track orders on the companion My DirectBuy website.

  • Report: Etsy faces major new competitor

    Consumers looking for arts and crafts online may soon have a new destination. According to The Street, Amazon.com is readying the launch of Handmade at Amazon, an online marketplace of handcrafted goods that should serve as a major new competitor for Etsy Inc.

    Reports of Amazon’s plans for Handmade at Amazon initially surfaced in May, but Amazon is now displaying product and seller pages, although there is no e-commerce functionality yet. An Amazon spokesperson only said “Stay tuned” when asked about a launch date for Handmade at Amazon.

  • Macy’s growing its outlet format

    Macy’s Inc. relatively new to the outlet sector but it’s making up for lost time.

    On the heels of the debut of its Macy’s Backstage off-price format and the news that it would close up to 40 underperforming namesake stores, the retailer announced it will open two Bloomingdale’s Outlet stores in November, at The Shops at Liberty Place in Philadelphia, and at Westfield Mission Valley in San Diego.

  • Nordstrom expanding its give back brand

    An innovative cause marketing initiative involving Nordstrom’s Treasure&Bond brand is being expanded to more merchandise categories, and non-profit beneficiaries couldn’t be happier.

  • Ross Dress for Less expands in Idaho, California

    Ross Dress for Less is opening new stores under both its namesake and dd’s Discounts banners. The specialty apparel retailer will open a 25,000-sq.-ft. Ross Dress for Less store in Twin Falls, Idaho, on Oct. 10.

    This store is the 11th new Ross Dress for Less location in Idaho. The opening is part of the retailer’s 2015 expansion program, totaling approximately 70 new locations during the year.

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