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Direct To Consumer (DTC)

  • Facebook tests ‘buy’ button to help companies drive sales

    Menlo Park, Calif. – Facebook is testing a new “buy” button designed to help businesses drive sales through Facebook in News Feed and on Pages. With this feature, people on desktop or mobile can click the “Buy” call-to-action button on ads and page posts to purchase a product directly from a business, without leaving Facebook.

  • Ross Stores opens 30 locations in June, July

    Dublin, Calif. - Ross Stores opened 23 Ross Dress for Less stores and seven DD’s Discounts locations across 17 states in June and July. These new locations are part of the retailer's plans to add a total of approximately 75 Ross and 20 DD’s Discounts stores during 2014.

    Ross believes that future growth opportunities include almost doubling its store count from its current 1,194 stores to 2,000 stores, and also growing DD’s Discounts from 144 stores to 500 stores.

  • Loblaw promotes Joe Fresh COO to brand president

    Toronto - Loblaw Companies Ltd., owner of the Joe Fresh brand, has promoted Mario Grauso to president of Joe Fresh. He was previously COO of the brand.

    In his new role, Grauso oversees business strategy, operations, marketing, international development, merchandising, sourcing and design functions at Joe Fresh.

     

  • Loblaw taps new president for Joe Fresh brand

    Loblaw, owner of the Joe Fresh brand, has promoted Mario Grauso to president of Joe Fresh. He was previously chief operating officer of the brand.

    Grauso will continue to report to Joe Mimran, president of Joseph Mimran & Associates and creative director of Joe Fresh. In his new role, Grauso oversees business strategy, operations, marketing, international development, merchandising, sourcing and design functions at Joe Fresh.

  • A ‘buy’ button on Facebook?

    Facebook is testing a new “buy” button designed to help businesses drive sales through Facebook in News Feed and on Pages. With this feature, people on desktop or mobile can click the “Buy” call-to-action button on ads and page posts to purchase a product directly from a business, without leaving Facebook.

  • Lands' End Kids launches digital popup shop

    With back-to-school season in full swing, Lands' End Kids has enlisted seven PopSugar Select mom bloggers to curate a collection of "First-day Faves," each to be featured in a new digital popup shop every week at landsend.com/firstdayfaves.

    Featured items will be offered at a 25% discount.

  • Retail operations fueling VF growth

    VF Corp., the company behind popular brands such as The North Face, Timberland and Wrangler, relied on the strength of its 1,300 unit retail operation to drive sales during the second quarter.

  • H&M’s new 57,000-sq.-ft. Manhattan flagship is brand’s largest store yet

    New York -- Fast-fashion giant H&M on Thursday celebrated the opening of its flagship on Fifth Avenue in Manhattan. At 57,000 sq. ft., it is the retailer’s largest store in the world and 13th location in Manhattan. It also is the first H&M in the United States to offer a full concierge service, and to carry the full H&M Home collection.

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