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Nautica gets back to its roots
New York City-based lifestyle apparel retailer, Nautica, a division of VF Corp., has opened a flagship in Manhattan, in the SoHo neighborhood. The 2,000-sq.-ft. store opening embodies the brand's refreshed marketing and design strategy which celebrates the company’s roots as well as its established nautical heritage. -
Three Ways Gen Z Will Change Retail
Everyone is talking about the huge impact millennials are having on retail. Also known as Gen Y, they are usually considered to occupy the 18-to-35 age demographic. But what about Gen Z, the younger siblings (or even children) of millennials?
Based on what we’ve seen so far, here are three ways Gen Z will change retail in the next few years.
Video Killed the Retail Star

