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Sears hopes to lure store shoppers with Mom, online pickup
Sears Holdings has been having issues attracting shoppers to stores, as evidenced by the recent decision to close 78 brick-and-mortar locations.
However, the department store retailer is not giving up on efforts to drive store traffic. Sears is combining the eternal appeal of Mom and its strong history of omnichannel customer service to give shoppers a good reason to visit their local store.
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Lowe’s chief marketer to join sporting goods retailer
Academy Sports + Outdoors named Thomas "Tom" Lamb executive VP, chief marketing officer, effective May 23.
Tom, 50, joins Academy after 17 years with Lowe's Companies, where he most recently served as chief marketing officer. At Lowe's he led the marketing, advertising, brand management, private brand development, customer relationship management, and digital communication activities for the $59 billion retailer.

