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Famous Brands makes four exec appointments
Broomfield, Colo. -- Famous Brands International, the parent company of TCBY Yogurt and Mrs. Fields Cookies, has appointed David Bloom to the position of senior VP of strategic development, effective immediately. Bloom has been serving as the chief development officer for Hurricane Grill & Wings since June 2012.
Famous Brands also announced the following promotions: Dustin Finkel to VP of marketing; Belinda Oakley to VP of operations; and Cassie Alvey to VP of Mrs. Fields gifting.
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PetSmart drives traffic to stores with Halloween costume contest
PetSmart is leveraging a Halloween costume contest to drive traffic to stores. The specialty retailer is holding the contest Saturday, Oct. 19 at stores nationwide, as well as locations in Canada and Puerto Rico.
As added incentive for pet parents to take their costumed furry friends to stores to participate, PetSmart is offering the first 50 pets in costume at each store between 9 and 11 a.m. on Saturday, Oct. 19 free treats from Dentastix and Temptations, plus a coupon for $1 off a Bret Michaels Pets Rock toy purchase.