Retail

New York -- nGage Labs and Web Decisions have entered into an arrangement that combines nGage’s personalized mobile customer engagement capabilities with Web Decision’s omnichannel marketing database solutions to create a fully integrated database-drive mobile customer engagement solution.

BJ’s Wholesale Club is outsourcing and expanding its product demonstration program with the help of Crossmark’s PromoWorks division.

Plans call for PromoWorks to manage, enhance and ultimately expand the company’s demo and events program. BJ’s current demo and events staff, made up of approximately 1,400 employees, will be given priority to apply for the demo program with PromoWorks, which plans to grow the current program by more than 25% or about 500 jobs, the companies said it a joint statement.

Charlotte, N.C. - Branding and retail marketing agency, Theory House, has named Christopher Durham to the leadership team as VP of retail brands. Durham joins Theory House with more than 20 years of experience developing and managing brands both at the retail level and as a consultant, including work for Office Depot, Best Buy, Food Lion, Hannaford and Lowe’s Home Improvement.

In recent years, retailers have aggressively implemented in-store systems to track customers’ every move from the moment they enter till the moment they leave (hopefully including a trip through a checkout lane). Specific details such as how long customers spend in front of a display are also carefully monitored and analyzed. Technology now allows retailers to keep tabs on what customers do in the store almost as rigorously as they follow customer actions online.

Revionics, a leading provider of end-to-end merchandise optimization solutions, has named the company’s president and CEO Marc Hafner as chairman of the board.

Hafner has served as president and CEO since 2010 and with this newly added role he will lead the company’s strategic planning and accelerate its global growth.

Cupertino, Calif. – Apple opened its first South American store in Rio de Janeiro, Brazil on Feb. 15. Brazil is a leading global market for smartphones and media reports indicate more than 1,700 customers attended the opening of the store.

San Francisco -- Wine.com, announced the addition of Peter Elarde as chief marketing officer and Greg Tatem as VP, engineering to the Wine.com executive team.
   
"We're on a roll. Wine.com is profitable, growing, hiring and innovating," said Rich Bergsund, CEO. "Peter and Greg are bringing new energy and talent to our management team, and will be instrumental as we continue building Wine.com into a great company, great brand, and an exciting place to work."

Hy-Vee has entered into an agreement to purchase Amber Pharmacy, a specialty pharmacy solutions provider based in Omaha, Neb.

Hy-Vee and Amber Pharmacy have been partners in Hy-Vee Pharmacy Solutions since 2010. This acquisition allows Hy-Vee to expand its current specialty pharmacy business, providing customers with increased specialty options, access and affordability.