Restaurant

Seattle – Top executives of Starbucks Corp., including chairman, president and CEO Howard Schultz, reportedly sold a combined total of 448,320 company shares for about $37.54 million, an average of $83.74 each, on Dec. 9 and 10, 2014. According to Barrons.com, Schultz exercised options and sold shares for a total of $28.95 million, and also gifted 175,000 shares, leaving him holding about 16.78 million shares.  

TGI Fridays has been getting a lot of attention for its holiday “Mobile Mistletoe” promotion, and not all of it has been for the right reasons. While Mobile Mistletoe is a great concept in omnichannel marketing and customer engagement, some flaws in the actual execution suggest TGI Fridays should have spent more time refining it before launch.  

Atlanta – Pizza chain Mellow Mushroom is partnering with beer brand Stella Artois to provide rewards to consumers who post photos on Twitter and Instagram, with a little help from their friends. By posting “usies” (“selfies” with a friend) using the hashtag #MellowStellaContest, Mellow Mushroom followers are entered in a contest featuring a getaway and other prizes.  

Canton, Mass. – Dunkin’ Donuts opened six new restaurants and remodeled one location with existing franchise partners during the last several weeks in  the Miami-Fort Lauderdale market. Currently, there are more than 150 Dunkin' Donuts restaurants located throughout the area.    In total, there are more than Dunkin’ Donuts 150 restaurants in the Miami-Fort Lauderdale market.

San Francisco – In the last several years, restaurant revenue declined 22 to 45% during the post-Thanksgiving holiday period. According to a study across quick-serve, fast casual, and fine dining chains by customer engagement solutions provider Thanx Media Inc., the average restaurant experienced a 27% revenue decline in December, as compared to that year's monthly average.   

New Albany, Ohio – Steve Davis has resigned as CEO of Bob Evans Farms Inc. by mutual agreement with the board of directors. The official change will take place immediately, but Davis will remain with the company through the end of the year to assist with the transition process.  

New York City - The International Council of Shopping Centers set new attendance records at its New York National Deal Making Conference, moved for the first time to the Javits Convention Center, held December 8 and 9, and keynoted by Donald Trump. The two-day event at the new location nearly doubled the size of the space from prior years, and drew more than 400 exhibiting companies and 9,600 attendees, representing a new attendance record and a 26% increase compared to the 2013 event.