ECOMMERCE

Food Lion is stepping up its digital engagement game.   A banner under Delhaize America, Food Lion launched a mobile app. Available to customers across its 10-state footprint, the app streamlines and personalizes the shopping experience.  

When it comes to brands that stand out in online apparel shopping segment, subscription services are leading the pack.   Apparel subscription services, like Stitch Fix and Trunk Club, and introduction of Amazon’s Prime Wardrobe are disrupting the apparel segment. While the subscription method of shopping for apparel is still in its infancy, consumer reach — and interest — is growing, according to research from The NDP Group.   

Amazon’s new delivery system makes a play for a customer segment initially targeted by Walmart’s e-commerce arm.   The online giant introduced a new delivery locker designed for apartment blocks and other housing complexes that may not have services to accept or store packages. Called The Hub by Amazon, the modular system features compartments where packages can be stored for pickup.   

Amazon’s Prime Now debut in Singapore started off strong, but high user volume took a toll on the program’s first day of service.   The service, which offers free two-hour delivery on tens of thousands of items ordered through the Prime Now app, launched on Thursday morning. By that afternoon, users struggled to use the service, according to CNBC.  

A designer fashion rental company is getting merchandise into New York City fashionistas' hands even faster.   Rent the Runway, already a disruptor in the traditional formal wear category, now offers a service that delivers orders in a matter of hours. Specifically, customers that place orders before 12 p.m., will have it in their hands by 5 p.m., according to CNBC.  

A consumer electronics giant is making a move to grab some wallet share from the home category.    Starting in August, Best Buy is adding Dyson Demo Experiences – dedicated spaces that will let customers try out Dyson products. Approximately 90 Best Buy stores in the United States will feature the new interactive sections, which will be designed for shoppers to test merchandise.   

Amazon unveiled another private-label collection.   The online giant quietly introduced its new private label shoe and handbag line on Tuesday. The collection, which is called The Fix, comprises trendy designs, including satin slides, colorful sneakers and mules, studded flats, and floral-embellished boots, among other looks, according to Footwear News.  

Amazon has introduced its same-day delivery service in its ninth country.   The online giant launched Prime Now in Singapore, giving Prime members free two-hour delivery on tens of thousands of items ordered through the Prime Now app. Merchandise ranges from grocery items like eggs, cold beer and ice cream to general merchandise, such as baby strollers, toys, and consumer electronics. This is Amazon’s debut in the Southeast Asian market.