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Donatos Pizza automating phone voice ordering

Donatos Pizza
Donatos is AI-enabling voice orders.

An Ohio-based quick-service pizza franchise is streamlining the phone ordering process with a little help from artificial intelligence.

Donatos Pizza is implementing a new ordering system from Revmo AI that will automate its phone orders. Rollout to all 174 Donatos restaurants across multiple states is expected to be completed by May 2025.

The company anticipates that Revmo's AI-based voice ordering technology will enhance the customer experience and increase order conversions, ultimately driving revenue across its locations nationwide. 

After comparing capabilities across other voice AI solutions for restaurants, Donatos found Revmo's platform to best meet its requirements for improving customer experience and boosting conversion rates. 

One key feature of the solution is its proprietary "Insano Mode" voice engine, which delivers a human-like conversational experience. The platform also handles complex tasks, including secure credit card processing over the phone and automatic coupon recognition and application. 

"We're always looking for innovative ways to better serve our customers and drive our business forward," said Kevin King, CEO and President of Donatos Pizza. "Revmo's voice AI ordering system allows us to provide a more convenient and consistent experience for our guests. We expect this technology to not only delight our customers but also increase order conversions and revenue across our stores."

The voice AI initiative is a key component of Donatos' broader restaurant automation strategy, which the retailer designed to streamline routine tasks and enable associates to focus on customer-facing activities. Donatos is also fully integrating the Revmo AI ordering system into its existing POS platform.

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"Donatos conducted thorough evaluations of voice AI solutions, and we're honored they chose Revmo," remarked Ryan Louis, CEO of Revmo AI. "Our mission is to deliver a voice ordering experience so natural and seamless that it genuinely elevates the customer experience while improving operational efficiency for the restaurant. We're excited to partner with Donatos to help them delight their guests and grow sales through this leading-edge solution."

Pizza chains enhance voice ordering with AI

Another major pizza retailer, Papa John’s, plans to build an AI-equipped chatbot that can handle common customer inquiries and seamlessly escalate complex issues to live agents, with AI-powered voice ordering incorporated into the app.

[READ MORE: Papa Johns expands Google AI partnership]

Meanwhile, pizza giant Domino’s also leverages the Vonage voice API integrated with the Vonage unified communications solution to enhance the customer ordering experience and connect more than 6,000 franchise and corporate locations across the U.S. This includes supporting its “Intelligent Call Manager” solution, which provides personalized support for customers.

Founded in 1963 and headquartered in Columbus, Ohio, Donatos Pizza is a family-owned business operating 174 restaurants across multiple states and also served in nearly 300 non-traditional locations, including select Red Robin restaurants nationwide.  

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