Dollar General expands Instacart delivery nationwide
A September pilot of Instacart delivery at Dollar General has met expectations.
Online orders from Dollar General and its Popshelf banner are now available for same-day delivery in as little as 30 minutes via Instacartacross approximately 20,000 stores in 48 states nationwide. This expands upon a September pilot that saw the discount retailer offers delivery in as an hour with Instacart in approximately 7,000 stores across six states.
[READ MORE: Dollar General adds Instacart to online delivery roster]
“As our customers’ needs evolve, we’re continuing to expand the ways they can shop with Dollar General,” said Tony Rogers, senior VP and chief marketing officer at Dollar General. “We’re proud to now be live on Instacart, giving customers in communities across the country another way to get everyday essentials on their schedule.”
Customers can now order from their local Dollar General or Popshelf store on Instacart and get their order delivered in as fast as 30 minutes. Categories and products available for Instacart delivery include:
- Groceries and pantry staples: Milk, produce, eggs, bread, canned goods, and snacks.
- Household essentials: Cleaning supplies, paper goods, and laundry care.
- Health and beauty: Personal care items, makeup, and over-the-counter medicine.
- Baby, pet, and seasonal items: Diapers, pet food and treats, and seasonal décor.
Dollar General has also been in a delivery partnership with DoorDash since an initial pilot in summer 2021. DoorDash has entered a definitive agreement to purchase Instacart in a transaction valued at roughly $17 billion that is expected to take effect in late 2027 or early 2028 pending regulatory approval.
In addition, Dollar General delivers online orders from more than 17,000 stores in a collaboration with Uber Eats. The retailer also offers its proprietary myDG Delivery same-day delivery service via its app and website, which it expanded earlier this year to more than 17,000 stores, many located in rural communities.
[READ MORE: Dollar General takes on Amazon with same-day rural delivery]
“Dollar General is a trusted part of communities across the country, and as one of the largest store footprints on Instacart, we’re excited to bring that reach to customers nationwide,” said Ryan Hamburger, chief commercial officer at Instacart. “Whether it’s a weekly shop or a quick top-up, Instacart customers can now get groceries, pantry staples, and household essentials delivered right to their door.”
Customers can take $10 off their first qualifying $50 Dollar General purchase on Instacart.
As of July 31, Goodlettsville, Tenn.-based Dollar General Corp. operated 21,148 Dollar General, DG Market, DGX and Popshelf stores across the United States and Mi Súper Dollar General stores in Mexico. San Francisco-based Instacart partners with more than 2,200 national and local retail banners in the U.S. and Canada.
