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Omnichannel personalization
With more customer-specific information filtering into retail enterprises, brands are primed to deliver more personalized, seamless experiences. Such efforts not only drive repeat visits and purchases, but also “help retailers to differentiate themselves in the marketplace, and get closer to the customer,” said Tom Moore, industry lead of retail and hospitality at Zebra Technologies.
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Next-gen logistics lab opens in China
A new innovation lab is primed to benefit one of the top players in China’s e-commerce marketplace. Zebra Technologies, Digital China and Chinese e-commerce giant JD.com, which Walmart owns a 12% stake in, have joined forces to develop a state-of-the art facility entitled the "IoT + E-commerce Logistics Lab.”

