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  • Study: Price and product selection key to in-store purchases

    New York -- Despite the availability of retail technology, price and product selection are still the largest factors influencing shopper decisions, according to an annual study by global IT services and consulting firm Cognizant. Fifty-five percent of shoppers will leave a store to look online or shop another store if they think a price seems too high, and 21% will ask for a price match.
     

  • Saks Off 5th online store is live

    Saks Off 5th has launched its online store, saksoff5th.com. It joins a list of closeout retailers that are getting comfortable in the e-commerce market. The online store will offer up to 55% off merchandise year-round.

  • Toys ‘R’ Us opens Halloween ‘Boo-tiques’

    Wayne, N.J. – Toys ‘R’ Us is opening Trick ‘R’ Treat “Bootiques” inside Toys "R" Us stores nationwide and online at Toysrus.com. These in-store shops feature a broad assortment of Halloween costumes, accessories, candy, gear and more.

  • Toys ‘R’ Us prepares for Halloween

    Toys ‘R’ Us has opened Trick ‘R’ Treat “Bootiques” inside Toys "R" Us stores nationwide and online at Toysrus.com. These in-store shops feature a broad assortment of Halloween costumes, accessories, candy and gear.

  • Will curated social content bring about the next era of online retail?

    Traditionally, retailers relied on advertising and direct response to succeed. To make more money, retailers simply let more people know about their stores and products.

  • NRF: Halloween spending to fall

    Washington, D.C. -- Nearly 158 million consumers will participate in Halloween activities this year, slightly less than the historic high of 170 million people last year. New figures from the National Retail Federation (NRF) indicate the average consumer will spend $75.03 on Halloween this year, down 6% from $79.82 last year.

    However, average overall spending on Halloween has increased 54.7% since 2005, with total spending estimated to reach $6.9 billion in 2013. Other NRF figures include:

  • PetSmart goes virtual for Halloween

    Phoenix – PetSmart is allowing customers to virtually try Halloween costumes on their pets via Facebook. PetSmart’s “Spooktacular Costume Machine” on Facebook lets customers upload a photo of their pet and virtually try on 10 different costumes, add props and text, and share a photo through email, Facebook, Twitter and Pinterest.

    After creating a costume, coupons are available to print, including $2 off any PetSmart costume purchase and buy-one, get-one treat coupons. The promotion begins Sept. 16.

     

  • PetSmart leverages social media to drive Halloween sales

    PHOENIX — PetSmart is leveraging Facebook to drive sales of pet costumes, as well as Halloween-themed accessories, toys and treats. 

    The retailer will be stocked with everything from pumpkin and witch costumes for guinea pigs to a whole assortment of costumes for dogs that include bandanas, hair bows and angel wings and exclusive character costumes from Disney, Martha Stewart Pets, DC Comics, Marvel and Peanuts.

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