Domino’s launches Pinterest program
Ann Arbor, Mich. -- Domino’s is offering a new program called “Second Hand Logos” on Pinterest. Ten artists are using old materials featuring the old Domino’s logo, such as uniforms and signage, to create artwork which is displayed for sale on Domino’s Pinterest page. In addition to selling products, the Pinterest page will also provide updates on art projects and information on the artists. A separate dedicated e-commerce page will also bring visitors directly to the Domino’s Pinterest page.
"In addition to supporting a select group of very talented artists, we are truly giving our fans and customers the chance to own a piece of Domino's history," said Russell Weiner, Domino's Pizza chief marketing officer.