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PetSmart launches new shopper-influenced website
Creating a true “commerce-meets-content” experience, PetSmart introduced a new website that complements its omnichannel efforts. Reflecting feedback from shoppers, the new PetSmart site takes a fresh approach to pet supply shopping by featuring new services that streamline how its customers shop and receive desired merchandise. In addition to one-page checkout for example, shoppers can also choose from tailored delivery options, like recurring subscription-based shipping, scheduled delivery and same-day delivery. -
PetSmart uses acquisition to drive pet adoptions
PetSmart’s recent acquisition will help place pets with prospective forever families even faster. The specialty pet retailer acquired AllPaws, one of the largest online and mobile platforms that matches those looking to adopt a pet with pets ideally suited for their home, family and lifestyle. Approximately 5,000 animal rescues and shelters across North America already utilize AllPaws to promote their adoptable pets.

