PacSun

Pacific Sunwear of California is taking steps to better connect with its customers — regardless of the channel they use to shop.

U.S. teens were out in the malls in force on Black Friday.

Scheduling is one of the hardest parts of managing retail employees — and that goes double (if not more so) during the holidays.

When it comes to online shopping, teens are outspending their parents.

Pacific Sunwear of California is stepping up its game to better connect with its mobile-savvy customers.   Through a partnership with PredictSpring, the teen apparel chain has launched a new mobile app experience — one that is faster and more and visually rich. For example, the new app links to Instagram Shop-the-Look, a service that allows customers to browse and purchase directly from the PacSun Instagram feed.  

There’s been a change at the top of teen apparel retailer Pacific Sunwear of California (PacSun).   Chief executive Gary Schoenfeld has departed the chain, which is owned by Golden Gate Capital. The news was first reported by shop-eat-surf.com   Schoenfeld had served as CEO of PacSun since 2009. No reason was given for his departure.   

Pacific Sunwear is one step closer to more secure in-store payments.   PacSun is working with BTM Global to implement and integrate EMV (Europay, Mastercard, Visa) software that will support the global stand-ard for credit card and debit card payments. The implementation will roll out across more than 494 stores in all 50 states and Puerto Rico, a move that will strengthen payment security and protect its customers’ data.    

RCS Real Estate Advisors will receive a Turnaround Award from M&A Advisor later this month for its work in the reorganization of Pacific Sunwear.