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ePrize becomes HelloWorld, releases SaaS platform
Pleasant Ridge, Mich. - Digital engagement firm ePrize today announced a new name, “HelloWorld.” HelloWorld is also releasing a SaaS-based rich engagement platform including the following solutions that can be deployed across microsites, SMS, social, mobile sites, apps and in-store.
● Mobile marketing: SMS, in-app push notifications, custom mobile app experiences, mobile clubs, alerts, mobile coupons and location-based services.
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Brazilian chain Marisa will deploy Oracle Retail release 14 modules
Sao Paulo, Brazil – Brazilian fashion retailer Marisa has selected a range of integrated Oracle Retail Merchandise Planning and Optimization solutions including Assortment Planning, Merchandise Financial Planning, Item Planning, Demand Forecasting, Size Profile Optimization, Clearance Optimization Engine and Allocation to assist the company in targeting assortments based on market opportunities and customer preferences.