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Rent the Runway goes big in NYC
Online apparel-rental company Rent the Runway continues its brick-and-mortar expansion with the opening of its biggest store to date, a tech-savvy, 4,000-sq.-ft. flagship in Manhattan.
The stylish space merges the retailer’s digital assets with physical elements to create a very personalized customer experience, one based on each customer’s unique needs and past interactions with the brand.
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Rent the Runway raises new round of funding amid expansion
Rent the Runway’s total investment keeps growing. The dress rental business announced it has closed on a $60 million round of funding, led by Fidelity Management and Research Company with additional money from such existing investors as Bain Capital Ventures and Highland Capital Partners. Total investment in the company now stands at $190 million.

