Lowe's

New York -- A new index called the Price Perception Index provides insight into digital pricing strategies. The index, created by e-commerce startup Bommerang Commerce, measures how retailers optimize prices to attract buyers, compete with other retailers and build their business on a mix of profit margins and volume.

The first Price Perception Index looks at the complex competition between Amazon.com and Walmart.com.

Lowe’s has a new partner in its pursuit of the connected home market and the lofty goal of making customers’ homes and lives smarter.

The nation’s second largest home improvement retailer will sell new smart home devices in 2015 certified by Icontrol Networks, the company behind the most widely used connected home platform in the industry.

ECRM compared retail circular advertising in December 2013 vs. December 2014 and noted trends occurring across top retail chains. CVS used longer but fewer December circulars, increasing circular pages by 18%. The CVS Christmas Clearance Sale circular was not seen in 2014. Walgreens cut two December 2014 comparable circulars accounting for the 22% drop in circular pages. CVS added a large “THROW THE PERFECT PARTY” promotional block on the inside front page of the 2014 holiday week circular featuring snacks, cookies, coffee, ice cream and sparkling cider.

The paint competition will heat up in March as Lowe’s rolls out HGTV HOME by Sherwin-Williams.

The HGTV HOME by Sherwin-Williams product line will feature what both companies describe as “a new and improved interior and exterior paint program.” The line will be available at both Sherwin-Williams' company stores and Lowe's stores nationwide, as well as exclusive line extensions available at Lowe's.

Lowe’s CEO Robert Niblock cited the recovering U.S. economy as among the reasons why the company plans to focus more on market differentiation and omnichannel retailing.

The company said it will outline these and other strategic priorities in a meeting with investors on Dec. 11 in North Carolina.

Mooresville, N.C. – Lowe’s Companies Inc. will open three new stores in Canada, starting with a 94,500-sq.-ft. store in Lethbridge, Alberta in spring 2015. Lowe’s also plans to open an 86,000-sq.-ft. store in Saskatoon, Saskatchewan and a 75,000-sq.-ft. store in Saulte Ste. Marie, Ontario.  

Mooresville, N.C. — Lowe’s Companies raised its full-year profit and sales forecast as strong home improvement spending boosted its profits and sales in the third quarter. An improving job market has led to increased homeowner spending on renovation projects, spurring Lowe’s strong performance. In addition, higher pretax earnings helped improve total net earnings.  

Mooresville, N.C. - Ross W. (Bill) McCanless will be joining Lowe’s Companies Inc. as general counsel, secretary and chief compliance officer, effective Jan. 12, 2015. McCanless will replace Gaither M. Keener, who announced plans to retire from the company following 30 years of service.