IBM

At its Smarter Commerce Global Summit in Tampa, IBM announced ‘IBM ExperienceOne,’ a new integrated portfolio of cloud-based and on premise offerings that help clients quickly deliver deeper, more valuable customer engagements by bringing together marketing, sales and service practices.

Armonk, N.Y. - SiteMinis, a mobile Web technology and services provider, has adopted IBM Cloud services including SoftLayer infrastructure, enabling dynamic mobile applications and Websites that offer consumers an enhanced mobile shopping experience while cutting cloud hosting costs by 35%.

Armonk, N.Y. -- IBM has introduced comprehensive new security software and services to help organizations protect their critical data in an environment where advanced persistent threats, zero day attacks, breaches, and the financial impact on an organization continue to rise.

According to two IBM-commission studies, the average cost of a data breach increased by 15%, reaching an average of $3.5 million. The majority of companies surveyed say targeted attacks are the greatest threat, costing them on average $9.4 million in brand equity alone.

IBM and digital commerce firm Fluid are collaborating on Fluid Expert Shopper (XPS), an app made with the IBM Watson artificial intelligence platform. Fluid XPS lets consumers ask highly specific questions, as they would a sales associate in a store, and receive personalized advice. The app will take advantage of Watson’s abilities to understand and learn from natural language, meaning it will engage in human-like conversations and provide product recommendations that take the context of customer questions into account.

Ottawa, Canada – 360pi has formally launched the 360pi Partner Program. This initiative provides a framework for retail technology providers to leverage 360pi's pricing intelligence in their solutions.

Armonk, N.Y. -- IBM said Tuesday that its Watson unit has invested in Fluid, a digital commerce firm, to develop personalized shopping applications using IBM’s cognitive computing tools.

Acme Tools, a leading authorized online retailer of tools and equipment, has launched its new mobile version of AcmeTools.com for online customers using smartphones.  

Developed by BlueSky Technology Partners, the new mobile platform leverages Acme Tools' ongoing investment in IBM WebSphere Commerce to deliver a seamless online shopping experience regardless of how customers choose to browse and buy.

Armonk, N.Y. -- IBM Corp. announced it will acquire digital marketing technology provider Silverpop. The Atlanta-based Silverpop allows marketers to target highly personalized offers and promotions. IBM said the technology will enhance its enterprise marketing capabilities.

Financial terms of the deal were not disclosed.