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Lenox feeds on personalization, pricing
Luxury dinnerware retailer Lenox is enjoying a feast of e-commerce delights with the aid of Oracle Commerce technology.
Lenox boosted e-commerce sales 26% during the 2015 holiday season compared to the two previous holiday seasons after deploying Oracle Commerce solutions that improved areas such as search results, recommendations, and targeted promotions. At the beginning of the holiday season, Lenox began targeting promotions for customer segments and launching more complex pricing strategies.
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Munchies on demand with 7-Eleven’s new college delivery service
7-Eleven is teaming up with a San Francisco start-up to launch an on-demand delivery service at select colleges.
The convenience store giant has partnered with Tapingo, a mobile commerce application for college campuses, to launch on-demand delivery of 7-Eleven products in the college market.

