Men’s Wearhouse names Bebe, Google veteran as digital head
Fremont, Calif. - The Men's Wearhouse, Inc. has named Ben Baum as executive VP and chief digital officer, reporting to Doug Ewert, CEO. In this newly created position, Baum will lead all digital and omnichannel commerce and initiatives across digital, mobile and emerging platforms.
Baum previously served as chief digital officer of Bebe Stores Inc.; head of business development, multichannel retail, shopping at Google Inc.; and several merchandising positions at Target, including women's apparel and segmentation merchandising.