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Study: Amazon, Google among top brands
New York – Amazon.com and Google were among the biggest winners in the annual CoreBrand Top 100 Most Powerful Brands Rankings for 2014, both increasing in their rankings. Walgreens and UPS dropped 11 spots each.
The report ranks the top 100 corporate brands in terms of market reputation and awareness. Consumer-cyclical and consumer-staple brands represent 58 of the top 100 corporate brands, which CoreBrand says indicates that the most powerful brands have a strong connection to consumers.
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Google Glass in partnership with Luxottixa
New York -- Italian eyewear maker Luxottica Group SpA has entered into an agreement to design, develop and distribute glasses based on Google's Internet-connected Glass eyewear.
Luxottica said that its two major brands, Ray-Ban and Oakley, would be part of the deal. No financial terms were discussed.