GameStop

Grapevine, Texas – It’s no secret that Millennials are among the most avid consumers of video games. For video game retailer GameStop Corp., engaging Millennials in a way that satisfies their needs and promotes loyalty is absolutely essential.

Los Angeles -- Specialty teen retailer Hot Topic is acquiring Geeknet, parent company of online retailers ThinkGeek and ThinkGeek Solutions, for approximately $122 million, which is more than double the company’s market value.  

ThinkGeek sells a wide range of merchandise, including clothing, toys, and gadgets mostly based on popular movies, television shows and brands that have strong "geek" appeal, such as "Star Trek," ''The Big Bang Theory," and ''Star Wars."

A new wave of consumers is quickly becoming the most powerful economic force in retail, and it is causing retailers to refine plans on how to meet the needs of this new generation.

While some retailers may see Millennials as a unique group that forces massive change, GameStop sees them as well-informed, independent consumers who are causing us to rise to an even higher level of service.

Grapevine, Texas – It’s not something from an episode of the classic black-and-white TV series “The Twilight Zone.” Monsters are coming to a street near you, courtesy of GameStop and Warner Bros. Interactive Entertainment.

GameStop uses beacons to put customers in charge of store promotions

Retailers often use in-store beacons to push promotions to customer mobile phones as they pass by. But video game retailer GameStop Corp., which operates more than 4,200 U.S. stores, takes a different approach.

“In the store, we have multiple pieces of signage marking the location of beacons,” said Charlie Larkin, senior director of GameStop Technology Institute, the retailer’s in-house IT development center.

Video game retailer GameStop is lending its support to Ronald McDonald Houses by donating 180 free PlayStations.

The retailer, in conjunction with Sony Computer Entertainment America, says it plans to donate a PlayStation 4 gaming bundle to all Ronald McDonald Houses in the United States.

Grapevine, Texas -- GameStop on Thursday said it plans to open between 350 to 550 stores in its technology brands segment (whose banners include Simply Mac, Cricket and Spring Mobile, which sells post-paid AT&T services and wireless products through its 358 AT&T branded stores) while closing about 3%,  some  200, of its 6,000 GameStop video locations in 2015.

Grapevine, Texas – GameStop Corp. is launching a nationwide rollout of Apple Pay to its more than 4,200 U.S. video game stores this month. In GameStop stores, Apple Pay will work with the iPhone 6, iPhone 6 Plus and the upcoming Apple Watch.