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Burlington Stores, Inc.

  • Burlington has blowout first day

    Shares of Burlington Stores surged more than 40% in their first day of trading as the company executed an initial public offering on Wednesday.

    The retailer operates 503 stores primarily under the name Burlington Coat Factory and sold 13.3 million shares that were priced at $17, slightly above an earlier range of $14 to $16. The limited number of shares contributed to strong demand and at the open the stock price popped more than 40% and closed at $25.13.

    Proceeds from the sale were estimated to total roughly $205 million which the company planned to use to repay debt.

  • Ikea to open its largest North America store, in Montreal

    Burlington, Ontario -- Ikea announced the completion of North America's largest Ikea location, in Ville St. Laurent. Growing from 237,473 sq ft to 469,694 sq ft, the state-of-the-art Ikea Montreal will host a warehouse that is twice the size, doubling the amount of products available to take home at any time.

    The new store will also offer customers 1407 parking spots, 600 seats in the restaurant, 48 cash lanes, 54 room settings and 2 full home settings.

  • L.L.Bean launches limited-edition tote to support Boston spirit

    FREEPORT, Maine — L.L.Bean has introduced the One Fund Boston Tote made from the tarp used to protect the Fenway Park infield during its 100th anniversary in 2012.

    The limited edition version of the company’s signature tote celebrates the spirit of Boston and its people, with 100% of the profits going to The One Fund Boston.

  • Wet Seal turns to Demandware to improve digital platform

    BURLINGTON, Mass. — Specialty retailer Wet Seal has signed on with Demandware to use the cloud commerce solutions provider’s commerce platform as a component of its e-commerce and digital marketing strategy. 

    Wet Seal is looking to leverage the platform’s offerings — which according to Demandware include fast time-to-market, a rich set of merchandising capabilities and a secure, scalable environment to support omnichannel operations — to provide customers with optimal online and mobile shopping services. 

  • Former Dunnhumby exec heads to 89 Degrees

    BURLINGTON, Mass. — 89 Degrees, a customer engagement agency that leverages data and analytically driven strategy for maximum ROI, has named Rosie Poultney VP, analytics.

    “Rosie is a key hire in our evolution as a customer engagement agency, linking digital technology and analytics to drive omnichannel marketing in powerful new ways,” said Phil Hussey, president of 89 Degrees. “Adding Bill Pena recently as VP of technology services was another major step in this direction, as we bring world class talent to our technology solutions.”

  • Burlington to raise funds for blood cancer research

    WHITE PLAINS — Burlington Coat Factory is joining the Leukemia & Lymphoma Society’s Light the Night campaign for the 12th consecutive year. The retailer will be collecting donations at checkout to help support blood cancer research. 

    Burlington Coat Factory also plans to enlist its more than 28,000 employees nationwide to participate in Light the Night walks across the country to commemorate lives touched by cancer and raise funds to help fight blood cancers.

  • Burlington Coat Factory stays cool during Q1

    Burlington, N.J. -- Burlington Coat Factory credited the unusually cold winter experienced by many parts of the country, which dampened the first quarter results of many retailers, for helping to drive its strong financial performance during the first quarter.

    The retailer reported net income of $11.1 million, a substantial improvement from $842,000 in the first quarter of the prior year, primarily driven by sales growth and improved gross margin rate which was in turn partially offset by increased selling and administrative expenses.

  • Ikea to present loyalty program at annual conference

    BURLINGTON, Mass. — Ikea and 89 Degrees, a marketing solutions provider, will give a presentation on the company’s loyalty program at this years’ Customer Relationship Management Conference Tuesday, June 18, at the Hilton, Chicago.

    89 Degrees helped the company leverage Big Data to drive its omnichannel marketing, 

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