American Eagle

Beloit, Wis. – Athletic brand Nike, which first rose to dominance with the ascent of longtime spokesperson Michael Jordan as an NBA superstar in the early 1990s, is maintaining its leading position with consumers.

According to a new survey of 1,000 U.S. adults by online deal site FatWallet, a leading 41% of kids are asking for Nike products this back-to-school season.

Mall operator Simon knows teen girls are a key part of its consumer base, and it is courting them this summer.

Indianapolis - Mall operator Simon knows teen girls are a key part of its consumer base, and is courting them this summer. Simon and Teen Vogue are partnering to present the fourth annual Teen Vogue Back-to-School Saturdays (BTSS) omnichannel promotion.  

Pittsburgh - American Eagle Outfitters Inc. continues its global expansion with new license agreements in South Korea with SK Networks Co. Ltd.; in Singapore with Trendz 360 Pte. Ltd.; and in Greece with Notos Com Holdings S.A. Stores will begin opening in mid-2015, and American Eagle currently expects to open approximately 40 licensed stores in fiscal 2015

American Eagle is leveraging the star power of Brad Pitt to launch an innovative denim recycling program that will put needy people in affordable homes.

Customers can bring their old denim into any of American Eagle Outfitters’ 823 stores throughout the U.S. and Canada and receive a 20% discount on a new pair of jeans. Any collected unwearable denim will be shredded and recycled into UltraTouch Denim Insulation and other building materials for use in Make It Right’s affordable homes around the country.

Chicago -- ShopperTrak, a leading provider of consumer behavior insights and location-based analytics, is teaming up with the shopping app, shopkick, to deliver in-store beacon and analytics technologies that allow retailers to engage with shoppers throughout their time in the store and deliver an enhanced shopping experience.
 

ShopperTrak is teaming up with a shopping app called Shopkick to enhance the value proposition retailers offer to their customers in-store.

ShopperTrak, a global provider of consumer behavior insights and location-based analytics, and Shopkick is the most widely used real-world shopping app. Their partnership aims to leverage the market leadership and experience of both companies to deliver superior in-store experiences and rewards for shoppers, while also providing the retail community with an analytics tool to optimize the shopper’s experience in the store.

In a column I wrote between Black Friday and Christmas last year, I talked about how “apparel sales have been languishing”, and I mentioned that the “industry buzz is all about the struggles in apparel, where retailers just can’t seem to discount clothing enough to get things to pick up.”