C-store/fuel retailer Chestnut Market expands frictionless checkout
Chestnut Market is deploying an artificial intelligence-enabled cashierless checkout system in a second store.
The convenience/fuel retailer, which operates 75 locations in the Northeast, previously eliminated the traditional checkout at a store in White Plains, N.Y. by installing six AI-equipped Mashgin self-checkout kiosks. It's now rolling out the system at a store in Bethel, Conn., marking the first time a Shell-branded fuel location has leveraged Mashgin's technology.
"Retail is detail, and keeping lines short is a big one,” said Faheem Jamal, director of retail at Chestnut Market. "This continued expansion demonstrates our commitment to enhancing the customer experience through innovative, practical technology."
Mashgin checkout kiosks use computer vision to instantly ring up items without the need to scan barcodes. Customers can place their items down and are then ready to pay. The kiosk can identify multiple items simultaneously in seconds with what Mashgin says is nearly 100% accuracy.
The Mashgin system seamlessly integrates with Shell's payment network through the Invenco EDGEPro secure Internet of Things (IoT) device, which enables options for third-party POS systems to be integrated at retail stations.
"We're excited to add Mashgin, one of the quickest and most intuitive AI POS options for Shell branded locations,” said Elaine Mohr, GM of operations at Shell Mobility Americas. "This seamless integration demonstrates the value brought to stores with EDGEPro technology as it rolls out across the country."
Chestnut Market plans to deploy Mashgin’s AI-powered frictionless checkout system into additional stores this year.
"The team at Chestnut is truly exceptional when it comes to building stores that people want to visit,” said Jack Hogan, senior VP of partnerships at Mashgin. "This collaboration with Shell helps us to deliver that next level of customer experience at Chestnut Market, and we look forward to the same for more branded Wholesalers going forward."
[READ MORE: Regional convenience retailer Wesco expanding frictionless checkout]
New Paltz, N.Y.-based Chestnut Market is a family-owned convenience store chain operating 75 locations in New York, New Jersey and Connecticut. Each store is curated to meet the demands of customers.
