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Seasonal

  • American Beagle returns

    American Eagle Oufitters has turned an April Fool’s joke into a business opportunity by launching its first-ever clothing line for “dogs and their owners,” American Beagle Outfitters, for a limited-edition Holiday 2014 release.

  • Babies ‘R Us launches omnichannel holiday promotion

    Wayne, N.J. –- Babies ‘R Us is offering a "Baby's First Christmas" Twitter Party as part of a broader omnichannel holiday promotional program. Those who follow @BabiesRUs on Twitter can join on Tuesday, Nov. 11, during a chat led by @CoolMomPicks, using the hashtag #FirstHoliday.   

  • Academy plans a happy Thanksgiving

    Academy Sports and Outdoors' 186 locations won’t be open Thanksgiving Day, but the retailer does have other operational and promotional strategies planned including a 5 a.m.Black Friday opening.

    The $4 billion retailer said it was continuing its longstanding practice of not opening on Thanksgiving Day. Instead, leading up to Thanksgiving Academy plans to provide customers access to shop its Black Friday deals early through three major sales events – Early Access, Black Friday Starts Now, and Black Friday.

  • IBM: Online holidays look bright for retailers

    Armonk, N.Y. –- IBM projects a strong holiday shopping season with online sales projected to increase 15% during the five-day period between Thanksgiving and Cyber Monday. The biggest increase in online sales is expected on Cyber Monday, predicted to grow 15.8%, followed closely by Thanksgiving with a projected increase of 15.6%.   

  • New York & Company makes traffic investment

    New York & Company has devised an interesting sweepstakes-based approach to ensure customers are lined up when its stores open at 6 p.m. on Thanksgiving Day.

    The operator of more than 500 stores said the first 200 shoppers to enter its stores beginning at 6 p.m. on Thanksgiving will be entered to win $100,000 in the company’s first ever Win Big in New York sweepstakes. In addition to the $100,000 grand prize winner, each store will also have one $500 prize winner.

  • Yelp: Eight in 10 Americans will shop local during holidays

    San Francisco -- Eight in ten Americans are likely to shop at local businesses during the upcoming holiday season, according to a 2014 nationwide Nielsen survey commissioned by Yelp. Nearly half (47%) plan to spend more than $100 at local businesses.  

  • MarineMax Q4 net income slightly falls

    Clearwater, Fla. - Net income at MarineMax Inc. fell 2% to $5.2 million in the fourth quarter of fiscal 2014 from $5.2 million in the fourth quarter of the previous fiscal year. Damages received in connection to the 2010 Deepwater oil spill during the fourth quarter of 2013 helped produce a year-over-year decline in MarineMax’s net income.   Revenue grew 10% to $164.1 million from $149.7 million. Same-store sales increased approximately 10%.   

  • Big Lots is mom’s new best friend

    Big Lots celebrates families and mothers in particular through its national holiday television and online campaign launched on Nov. 1.

    The campaign features four original songs - one in Spanish - which are intended to inspire sing-alongs.  The spots feature a singing trio that includes "America's Got Talent" finalist Deanna DellaCioppa, a Boston native who has performed with Stevie Wonder and Diana Ross. 

    In this campaign, Big Lots emphasizes a special role mothers play in celebrating the holidays. 

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